Creative Direction, brand strategy, advertising and product design for Kuja Studio
Kuja Studio designs and builds high quality furniture and bespoke interiors. I co-founded the company in 2019 and worked as a Creative Director until late 2022. Our collection consisted of premium, made-to-fit furniture, storage and kitchen. I conceptualized and devopled a business model where our customers were offered a unique bespoke service starting from designer meetings, leading all the way to delivery and installation. All products were crafted by our carpenters in our 600m² workshop in Lohja.
Graphic identity: TSTO
Photography and videos: Antti Laine
The factory in Lohja, Finland
Together with my business partners, we planned and completed a workshop to manufacture wooden furniture. Based in Lohja, the facility consisted of a 600m² production space with assembly hall, machine hall, storage, photostudio, design & prototyping area and paint room. The workshop layout was designed with optimal workflow in mind: starting from the arrival of raw material, the components would flow smoothly from machining to assembly, surface treatment to shipping.